Internet Killed The Television Star: Reviews of Joost, Babelgum, Zattoo, and More

"Television is big business. No, let's not understate it: television is very big business. The global broadcast and cable television industry generates billions of dollars worldwide annually from subscription, equipment, advertising, and service fees; and is dominated by huge media conglomerates like General Electric, Viacom, News Corp., and Disney. The new kid on the block is Internet Protocol TV (IPTV), which sends television signals over the Internet - and the early forecasts are bright. Research firm iSupply predicts that IPTV will be a $26 billion industry in 2010, while Gartner says that 3 years from now IPTV will have the attention of 48 million pairs of eyeballs.

This post looks at 3 new IPTV startups (plus a couple of "sort of IPTV" websites) that have been gaining steam over the past few months. Analysts and pundits view these companies as competitors to the cable industry, far more so than video sharing sites like YouTube."

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via Read/Write Web

The Onion Goes Viral With Video

"Before The Daily Show With Jon Stewart and The Colbert Report, there was The Onion. So why hasn't the satirical weekly taken a swipe at broadcast journalism yet?

"We've been waiting for technology to catch up with our frighteningly advanced vision for the future of news," says Sean Mills, president of Onion Inc. "That day has finally come."

In late March, the company will launch The Onion News Network, a service that will stream original clips every week produced by a team of 15 new hires, including an entire production team. (That pushes the Onion empire to roughly 145 staffers.)

"Prepare for a news shit storm," says Mills."

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via Wired

Joost Position Self as 'TV on Steroids'

Joost"With a clear ad model, full-screen video that lacks the graininess of YouTube, and completely legit copyrighted content, Joost may not only be a "YouTube killer" but also may have cable companies shaking.

According to Ad Age, Joost also offers frills - like giving users the ability to create their own networks and live instant messaging - as part of its plan to be "TV on steroids."

In beta, Joost has already signed a dozen or so content deals with major networks, and its ad model includes five- to seven-second ads that pop up when certain videos are initiated, and mid-roll video ads in videos more than five minutes long, the number of which are scaled pro rata to the length of the content.

Wrigley, T-Mobile, Maybelline and Phillips are among the beta advertisers."

via MarketingVOX


 

Viacom Jilted YouTube for Joost

"Why did Viacom abruptly demand 100,000 of its videos be removed from YouTube? Turns out Viacom had other plans for its videos and films: tons of its content was on its way to another Internet video service: the hi-buzz peer-to-peer service called Joost."

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via Gizmodo

The Future of Cable TV in an Open World

"The race is on to turn your TV into an open content platform. This will bring more programming to your set and much of it won't come from the traditional networks. Conspicuously absent from the game are your local cable and satellite providers. Should they fail to act, they all run the risk of turning into commodity services.

If you wanted to, you can already ditch your cable or satellite provider. Wired news ran an experiment a few months back showing that it is possible to get a lot of content on your set without them, though there are still lots of caveats. As the big technologies players continue to refine their IPTV strategy, the need for cable TV programming will diminish."

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via Micro Persuasion

A Glimpse of Democratized TV

"In five years, fifty percent of the content you watch on your high definition television will not be delivered by your cable or satellite provider but by a "youniverse" of publishing individuals connected to the Internet. As your TV gets a lot more crowded with content, your set and the boxes that connect to them will get a lot smarter with software that helps you find what you want."

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via Micro Persuasion